Awesome climate news: Vox Media formally bans fossil fuel advertisements as part of a broader set of policies and initiatives the publisher is taking to address the climate crisis. THIS IS A BIG WIN FOR US.
The move makes Vox the second major global publisher to cease accepting advertisements from companies that extract fossil fuels including ExxonMobil, BP, Chevron, and Shell. The company’s refusal to accept advertisements from fossil-fuel industry that is simply greenwashing with its false commitments is commendable. The Guardian instituted a similar ban in 2020.
The owner of New York Magazine, Popsugar and The Cut (among others), actually stopped accepting fossil fuel ads since the start of 2021 but has now formalised the policy.
Yay Vox for choosing planet over profits! Such a wonderful start to 2023.
Vox Media has also partnered with Scope3, an advertising tech firm that enables publishers to measure, reduce and offset the emissions associated with adverts. Advertisers will pay for the impact of actual audience impressions, while Vox Media will pay to offset other emissions.
Hope more media companies and online outlets will follow the suit and acknowledge the realities of climate science over fossil-fuel industry influence.
This is a win for each one of you who had been taking action for the planet. Those of you who were out there on the streets, organizing in the background, challenging politicians, using social media to spread the word, talking to your friends and family, educating yourselves and others, and silently doing your bit for the planet. Our individual and collective action has the power to bring change. Let’s be positive change-makers……………
What changes are you making for the planet in 2023?
{Remember, even a small change helps!}
